The job

How much of your market can your pipeline actually see?

Expanding into new logos is the job. Yet most pipelines are built from known accounts, and the whitespace stays invisible.

Flagship solutions

What we’ve delivered

From the work we’ve delivered with sales teams, three areas consistently stand out for the value they can create: seeing the full opportunity, backing the deals most likely to close and removing friction from conversion. Think of them as a place to start, never a limit on where we can help.

See More Win More

Growth

Expand your visible market to uncover prospects you can't see today. We map the full universe of addressable prospects, estimate buying power and segment accounts by value, so teams can identify high-potential opportunities earlier and build a stronger, fuller pipeline.

Turning market visibility into a 2% market-share increase

Global materials manufacturer

Reimagine

  • As-is: Sales and Marketing were limited to known accounts. High-potential prospects and whitespace were largely invisible, making it difficult to find new sources of growth.
  • To-be: A full view of the addressable market, with buying power estimated and prioritised Retain, Acquire and Develop accounts in sellers’ hands.

Reengineer

We combined internal sales and customer data with external market data to map the total addressable market and estimate account potential. Predictive clustering and lookalike modelling identified whitespace and high-potential prospects, turning the analysis into prioritised account lists and market views Sales could act on.

Realise

  • +2%market-share increase from repositioning recommendations
  • 50%of suggested lookalike prospects confirmed as hot leads
  • 40%of sales hours refocused on new markets, with shorter sales cycles

Lead & Opportunity Scoring

Growth

Put selling time behind the leads and opportunities most likely to convert. Predictive AI scores leads by conversion potential and opportunities by likelihood, value and expected close timing, feeding the intelligence directly into your CRM so sellers can prioritise the right opportunities and leaders can forecast with greater confidence.

+15% win rate with predictive scoring inside the CRM

Global packaging-equipment manufacturer

Reimagine

  • As-is: Thousands of sales opportunities were opened every year, with reps relying heavily on instinct to decide where to focus. A new CRM also increased reporting workload without helping sellers prioritise the pipeline.
  • To-be: Predictive scoring at key moments in the sales cycle, giving each seller a clear view of which opportunities were most likely to close and where their effort could have the greatest impact.

Reengineer

We built a predictive machine-learning model that scored opportunities at key stages of their lifecycle and estimated the likelihood of each deal closing. Scores were delivered directly into the CRM, giving sellers the intelligence to prioritise opportunities without adding another tool or workflow.

Realise

  • +15%opportunity conversion win rate
  • +5%boosted qualified sales pipeline
  • 1,000+ hoursreallocated to higher-value selling

GenAI AutoQuoting

Efficiency

GenAI turns approved product, pricing and compliance data into accurate, quote-ready documentation in minutes to reduce manual effort, cut rework and help you keep momentum through the final stages of conversion.

Taking 2.5 days out of quote-to-order

Global building-materials manufacturer

Reimagine

  • As-is: More than 12,000 product variations required customised documentation. Specification sheets could delay customer quotes by up to three days, while around one in five orders required rework because of incorrect specifications.
  • To-be: Quote-ready product documentation generated in minutes from one governed source of truth, giving Sales faster, more accurate output without creating additional work for engineering.

Reengineer

We built a GenAI agent that generated specification sheets with bills of materials and compliance requirements embedded by default. Version-controlled outputs, a built-in change log and one source of truth gave Sales and Production consistent documentation while reducing the administrative burden on engineers.

Realise

  • 2.5 daysremoved from the quote-to-order cycle
  • 75%reduction in rework costs from specification errors
  • ZEROcompliance breaches across 10,000+ generated specification sheets

Our portfolio

More ways we can help

Beyond the flagship solutions, we apply data and AI to the decisions that shape pricing, account growth, customer value and sales productivity.

  • Growth

    Precision Pricing

    Use predictive modelling to combine cost, customer and market signals, recommend the right price faster and keep more deals moving.

  • Growth

    Next Best Action

    Use predictive intelligence to surface the best next move for each account, helping sellers spot expansion opportunities, prepare better and spend more time with customers.

  • Growth

    Customer Lifetime Value Modelling

    Predict the profit potential of every customer and optimise investment to maximise long-term value.

  • Growth

    Service-to-Sales Optimisation

    Turn service interactions into better commercial opportunities by identifying customer needs, intent and value signals, then giving Sales the context to follow up at the right moment.

Request more information

Our representative will contact you with more info.

Connected value

Value compounds when functions connect.

The intelligence Sales needs doesn’t sit in Sales alone. Connected with Marketing and Operations, it improves what enters the pipeline, how quickly deals move and how confidently Sales can commit to the customer.

Sales gives pipeline progression, conversion and lost-deal signals back.

Marketing gets clearer evidence of which audiences and activity create revenue, sharpening targeting and investment.

Marketing gives Sales stronger signals on demand, intent, account fit and customer value.

Sales gets earlier visibility of the right prospects and a better-qualified pipeline.

Sales gives Operations earlier visibility of likely demand, customer commitments and what is moving toward order.

Operations gets better context to plan capacity, availability and delivery around what is most likely to close.

Operations gives Sales clearer signals on availability, capacity and delivery.

Sales gets faster, more accurate quotes and commitments it can make with confidence, reducing friction between opportunity and order.

Why us

Why clients choose us

We define the outcome and the route to it, with people who have done it before, on technology you own and control.

We define the outcome before we start.

  • We agree the success metrics upfront, connected to your P&L.
  • We underwrite the ROI via shared risk and reward.
  • First value lands in production within three to six months.

How we engage

Start where you are sure or let us find where to start.

Both are equally valid and can run in parallel.

Option 01

Broad

We find the opportunity

We assess where you stand today, identify the highest-value opportunities and size the return before defining what to do first.

This is the best option when the priority is not yet clear, but the goal to improve performance is.

or

Option 02

Narrow

You bring the priority

Bring us the problem, process or outcome you want to improve most. We'll define the business case, design the right intervention and take the first increment into production.

This is best when the priority is already clear and it needs a route to delivery.

Book a working session

A one-hour session with someone who has been on your side of the table.

Here is exactly what happens, so you can decide whether it's worth the diary slot.

  1. Before

    We read your public numbers, your market and your technology footprint.

  2. In the room

    We map where value is leaking today and what is blocking it. You do most of the talking.

  3. You leave with

    A shortlist of the opportunities worth sizing, an honest read on what is in the way, and a clear next step.

  4. After

    A one-page summary within two working days. Yours to keep, whether or not you engage us.

No pitch, no pressure. A working session with the goal of helping you to unlock value.

Working session

Start the conversation.

We'll reply within one working day.